Our client a leading ICT company in Africa is looking to recruit a Business Development Executive. The successful candidate will be responsible for the development and delivery of a fully integrated marketing strategy for the African markets business.
This primarily involves developing and implementing strategies for market penetration into new markets, strengthening the company’s presence in existing markets and maximize revenues in order to thrive against competitors
Key Responsibilities:
- Provide strategic direction and leadership in the business expansion in Kenya.
- Manage the execution of GTM strategy for the Kenya business: Design and implement comprehensive marketing strategies individually tailored for all products in the portfolio suite.
- Work closely with the Strategy and Business Expansion Department to analyse competitive data on new markets, potential customers, competitors and market segments to gain insight into current and future market opportunities within Kenya.
- Identify partnership opportunities along the technology value chain for new business development; and lead the execution from initiating contacts, securing appointments, developing proposals, making presentations and negotiating business deal points to contract completion.
- Partner with OEMs and product development teams in developing customized solutions in line with company and client requirements to ensure that the client’s customized solutions are delivered and serviced.
- Ensure that Service Level Agreements are prepared in collaboration with other team leads in line with business requirements with the aim of achieving operational efficiency and timeliness in products and services delivery.
- Plan and execute sales and marketing operations in line with the company budget and growth plans so as to achieve the set revenue targets for each period.
- Implementation of the Marketing strategy – including campaigns, events, digital marketing, and PR.
Qualifications:
- Must have a Bachelor’s degree in Social Sciences, Computer Science, Computer Engineering or any other relevant course.
- Proven track record of achieving sales targets and driving business growth.
- Strong leadership and team management skills.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to analyze market trends and develop strategic sales plans.
- Results-oriented with a strong drive to succeed.
- Strategic thinker with excellent problem-solving skills.
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