According to surveys, the retail industry saw a significant rate of employee turnover. It is imperative that companies develop and put into place effective retention measures.
What can you and your HR team do to lower turnover among retail employees at your company? Find out by reading on.
Safe Working Conditions
The safety of retail workplace conditions received attention as a result of the COVID-19 disaster. Retail employees must feel protected and encouraged by management when enforcing safety standards for customers because they serve as your front line. Set aside some of your funds to buy the safety equipment your store’s employees will require to feel secure throughout their shift.
Make sure to emphasize to your shop staff how important their health is. Retail businesses that give their employees a sense of security will find it much simpler to keep them than those that don’t care about their welfare.
Flexible Hours
Flexible working hours are essential for sustaining and keeping retail staff. While a large portion of your retail team may be full-time workers, individuals who work part-time may have additional obligations that necessitate a flexible schedule. For instance, working parents might have to arrive early so they can take their child to the dentist, but working students might have to arrive late so they can finish their final papers.
Whatever the situation, try to work around the demanding schedules of your retail staff to give them the flexibility they require to stay on the job.
Employee Recognition and Appreciation
Receiving praise for an outstanding work is the best feeling there is! Encourage managers to acknowledge the extra effort put forth by your retail staff when they go above and beyond. Consider creating a “employee of the month” award at the store level if you don’t already have one so that outstanding employees are consistently recognized.
Rewarding workers for a job well done is a terrific approach to keep them motivated to stay with your business longer and interested in their responsibilities.
We hope these five suggestions will provide you with the motivation you need to lower turnover among retail employees at your company!
Career Path Development
By creating clear and attainable career paths, you can ensure that your retail staff can envision a long future with your business. Target does a terrific job of highlighting these kinds of success stories inside their workforce and promoting employees from within.
Retail managers should take the time to speak with their staff members quarterly in addition to the regularly planned one-on-one meetings to learn how they would want to see their employees advance in their careers. One of your cashiers might aspire to run a store someday, while another would desire to go to a corporate position. In any case, assist your staff in creating a detailed plan for how to advance within your company. Employees won’t be motivated to stick around if they don’t see a realistic future at your business.
Unique Benefits
It’s no longer sufficient to only offer competitive compensation in the retail industry, where more and more businesses are increasing the hourly earnings for frontline staff. To keep your employees, you should also think about developing a more complete retail benefits package.
Consider adding a few distinctive advantages to set your retail business apart from the competition in addition to typical benefits like health and dental insurance. For instance, Apple provides stock grants to retail employees and PetSmart offers employees tuition help! Customized benefits like these will keep your employees on board because they won’t be able to obtain the same benefits elsewhere.
